Sure, but in that previous time period, they didn't make a profit but were able to destroy the brick and mortar bookstore. So I guess it would be more honest to say they demolished the bookselling industry and now can argue for whatever deals they want because the only other bookstores are weakened.
lamentforicarus
Amazon does not make any profit from their books. They are able to sell them cheaply because they sell them at a loss. They weren't even profitable for a long time and maintained thanks to investors. Basically, Bezos sold the idea of the future of his store's worth. And it worked.
Like all social media, you have to curate it. I follow hashtags for cats, books, writing, fandoms, etc. The rage is minimum then because my homepage doesn't have politics or news. I actually do follow a couple of news sources, but their stuff is surrounded by an ocean of fun things so it's not nearly as bad.
Roleplaying in AOL chatrooms. I remember joining this group who roleplayed as vampires and hanging out in the "local tavern." I was only 9 and in hindsight half of what people were doing was hooking up, but it made me love writing.
Later on, I really enjoyed LiveJournal and staying up way too late reading fanfiction with my friends on AIM/MSN messenger.
Early Google. When AskJeeves fizzled away but SEO and ads hadn't taken over.
Or Prince of Egypt which has one of the best soundtracks and great animation. I'm not a Christian but even I know about the damn plague that got those little Egyptian kids.