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What are some YouTube channels which follow pre-monetisation ethos? (lemm.ee)

submitted 1 year ago by kernelle@lemm.ee to c/asklemmy@lemmy.ml

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I'm looking for some small content creators who's content has not been influenced by the potential of making money. In the early days of YouTube there was mostly trash, but then a few small channels started using formats, using specific styles and actually standing out above a pile shit.

I used to love how these creators made their content for their viewers, they were so very different from anything we had in those days. Things have changed, I get it, everybody and their dog are trying to make money on the internet. Content creators need to pay bills, feed families and maintain/improve their quality. Honestly, I get it. But it sucks, I feel like 90% of the content I come across are contractually based to release at a specific time or interval. Meaning content creators are just milking their audience and sponsors. I'm not saying this type of content isn't good, it's just how it feels 10x less genuine and from the heart of the creator. (I feel LTT belongs in this category as well) It feels like cable television with extra steps and a personal algorithmic touch.

What people tend to forget is how little resources you need to make good quality content on youtube. It's never been easier to just start recording on our 4K+ smartphones. Yet, it's never been this hard to consistently find early internet ethos content creators.

So Lemmy, can you tell me about some small content creators whichhave the passion and drive we used to see?

I'll leave a few channels here which I enjoyed the most this past month.

Nokeric - Of the rails sketches

Joel Haver - Short sketches but also long form deep thought (Larger channel)

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[–] dingus@lemmy.world 1 points 1 year ago* (last edited 1 year ago)

+1 to sponsor block. It's a game changer in today's YouTube.

That being said, it is still frustrating that most YouTubers nowadays censor the fuck out of their videos in fear of being cancelled by the YouTube algorithm or the sponsors. I appreciate when I come across a channel that still has the balls to say "fuck" or use normal words that people now suddenly view as "trigger" words like "kill" or use a squirt gun without censoring it.

I don't mean that every video needs to be laden with profanity and shock content, but just that I want it to be normal, relaxed, and genuine. Not some stupid squeaky clean version of content that only 10 year old children in Catholic school are allowed to watch. I'm a grown ass adult goddamnit.

Cold Ones is a bit of an obnoxious channel, but I appreciate that they don't bend to the will of YouTube's stupid censorship for the most part.

Generally though I prefer to watch reaction YouTubers. Sixteenleo has fantastic long form content (hour+ long videos) doing deep dive reaction videos. He doesn't have a loud, obnoxious vibe that many channels do either. I like his relaxed vibe and long form content.