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‘People have no idea’: How smart devices spy on us and reveal information about our homes
(english.elpais.com)
this post was submitted on 31 Oct 2023
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I honestly still don't get, what exactly all this is for.
Why are companies pumping more and more money into advertising? What do they expect us to do? Most people can't spend more money and if you have to increase prices because of your overblown ad budget, they're even less likely to do so.
And what exactly are they thinking they're getting from companies like Google and Meta? The amount of ads I get that are actually relevant and not super-obvious is miniscule. Ad tech does not work even remotely as well as advertised.
That's because you're not a typical consumer. Average consumer those ads target is a mindless capitalist zombie with the sole goal of owning more stuff. Especially in US (but not only) people are trained by their capitalist master that 'you are what you own' and spending money is a way of living there. I'm sure you see it everywhere. People go absolutely crazy over brands like Marvel or Star Wars and spend thousands of dollars on useless gadgets. People go crazy over snickers and buy hundredths of pairs. People go crazy over phones and and take credit just to own the latests model. And the ads are there to program those people into wanting more and more things.