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Improving online advertising through product and infrastructure | The Mozilla Blog (blog.mozilla.org)

submitted 13 hours ago by tux0r@feddit.org to c/technology@lemmy.world

13 comments fedilink hide all child comments

our expanded focus on online advertising won’t be embraced by everyone in our community

you don't say

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[–] capt_kafei@lemmy.ca 8 points 12 hours ago (5 children)

I'm honestly not against this. I know a lot of people will be furious with Mozilla about doing anything related to advertising, but as the article says:

And, for the foreseeable future at least, advertising is a key commercial engine of the internet, and the most efficient way to ensure the majority of content remains free and accessible to as many people as possible.

We may dislike ads, but the vast majority of internet users are not going to engage with content that requires you to pay up front. Creators and journalists need money to survive, and currently, ad-supported viewing is necessary for that to happen.

Instead of just hoping that advertising somehow goes away, I'm glad that Mozilla is working on ways for ads to exist without mass individual user tracking. I wish it wasn't necessary, but wishing won't change the world.

[–] tux0r@feddit.org 12 points 11 hours ago (3 children)

Creators and journalists need money to survive, and currently, ad-supported viewing is necessary for that to happen.

The only way out of this is to block advertising. I, personally, think that you should not have a website if you can't pay for it yourself, but the only acceptable kind of website income is a paywall. If you just have "better advertising", advertising will never go away. And I hate ads.

[–] d0ntpan1c@lemmy.blahaj.zone 4 points 6 hours ago (2 children)

I, personally, think that you should not have a website if you can't pay for it yourself

You might want to consider how expensive web hosting can be, depending on the content and traffic. A belief like that can shut out a huge portion of the world from being able to even bother with a web site. Even a simple blog can get very expensive due to traffic. Maybe not expensive enough for your average 1st world individual... But that still excludes a large portion of the population with internet access.

[–] tux0r@feddit.org 2 points 3 hours ago (1 children)

So? Is anyone who can’t afford one legally obliged to have a website?

[–] d0ntpan1c@lemmy.blahaj.zone 1 points 1 hour ago

No, but if its prohibitively impossible to do so, people with legitimate good ideas will never be able to do anything about it. Barriers to entry only serve the wealthy.

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